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TASK
Marketing Managers
ID
work_management/marketing_managers
Type
TASK
Children
20
Child Nodes (20)
ATOMIC
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
ATOMIC
Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
ATOMIC
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.
ATOMIC
Develop pricing strategies, balancing firm objectives and customer satisfaction.
ATOMIC
Compile lists describing product or service offerings.
ATOMIC
Direct the hiring, training, or performance evaluations of marketing or sales staff and oversee their daily activities.
ATOMIC
Consult with product development personnel on product specifications, such as design, color, or packaging.
ATOMIC
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
ATOMIC
Negotiate contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
ATOMIC
Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
ATOMIC
Initiate market research studies, or analyze their findings.
ATOMIC
Confer with legal staff to resolve problems, such as copyright infringement or royalty sharing with outside producers or distributors.
ATOMIC
Consult with buying personnel to gain advice regarding the types of products or services expected to be in demand.
ATOMIC
Consult with buying personnel to gain advice regarding environmentally sound or sustainable products.
ATOMIC
Conduct economic or commercial surveys to identify potential markets for products or services.
ATOMIC
Recommend modifications to products, packaging, production processes, or other characteristics to improve the environmental soundness or sustainability of products.
ATOMIC
Advise business or other groups on local, national, or international factors affecting the buying or selling of products or services.
ATOMIC
Select products or accessories to be displayed at trade or special production shows.
ATOMIC
Develop business cases for environmental marketing strategies.
ATOMIC